LOLA JAMES JEWELRY
An Online Fine Jewelry Shop
ABOUT OUR CLIENT
Lola James is a renowned jewelry brand known for its classic and contemporary designs that effortlessly blend sophistication and individuality, making a bold statement for those who wear their pieces. With a focus on quality craftsmanship and attention to detail, offering a wide range of stunning jewelry that embodies elegance and style - appealing to fashion-forward individuals who seek to express their personality through exquisite accessories.
THE CHALLENGE
Our client was struggling with low engagement on her Instagram account due to lack of compelling content and limited video creation skills.
OUR ROLE
We helped this jewelry business brand create better content which resulted in a massive community engagement increase in 90 days.
Screenshots of @lolajamesjewelry Instagram Story Insights from February to May 2022
FEBRUARY 2022
MARCH 2022
MAY 2022
APRIL 2022
MAY 2022
MAY 2022
THE RESULTS
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Over 1,000% increase in Story views
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Story engagement more than doubled with higher product button links and participation of followers
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Higher link clicks to our client's website
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Improved quality of Story content
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The published Reel with over 100,000 views was shared 948 times and saved by 896 people
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All Reels were planned shot, edited and published manually for the brand with strategic caption and hashtags
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This type of content can be repurposed and adapted for future Stories and Ads